Inside, the 2010 BMW 3-Series is uber-traditional BMW: purposeful, elegant, and luxurious but restrained. TheCarConnection.com's research suggests that reviewers feel the interior tends toward the conservative side. Edmunds finds it "a tad plain, [with] the emphasis on driver comfort and involvement"-elements that no driving purist can argue against-but says the BMW 3-Series "interiors provide a restrained show of luxury." For the 2010 3-Series, Automobile Magazine raves that the "ergonomics are great," while Motor Trend notes the availability of "new colors and materials" for the interior.
The only complaints come from ConsumerGuide, which gripes that the "audio and climate controls are compromised by their low mounting position and some cryptic markings."
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